
Find out what smart owners are doing and if holding still makes sense.
Some owners are selling. Others are trading up.
This free report shows you exactly what your numbers say and what move makes the most sense
Still not sure what to do with your property?
We hear this a lot:
• “Should I hold or sell?”
• “Could I trade up tax-free with a 1031?”
• “Are serious buyers even making offers right now?”
If you're wondering what your smartest next move is — you're in the right place.
Most reports are generic fluff.
This isn’t that.
This is a Smart Owner Property Report. Built specifically for private multifamily owners in Southern California.
We break down your numbers, show you real buyer activity, and give you real owner strategies to move forward with clarity.
✅ What your building is worth in today’s market
✅ 5 Owner Options: Hold, Sell, Refi, 1031, or Trade
✅ Real-time buyer activity and what investors are paying
✅ Equity Strategy Blueprint (how to unlock capital + cut stress)
✅ No-pitch insights — just clarity based on your goals
Estimated Value: $2,500+ — Yours Free
For years, I figured I’d just keep holding the building and hope it worked out. I thought I was being smart by playing it safe. But the report you built showed me I was leaving too much on the table. It gave me a clear plan and the confidence to finally take control of what I’ve built.”
— Mike L., Los Angeles
This free report shows you exactly what your numbers say and what move makes the most sense
No pitches. No spam.
Just a custom-built report with real numbers, built for your property — and zero pressure to do anything.
Just clarity


A private multifamily investor in Los Angeles owned two apartment buildings that were struggling. Occupancy was down. Rent collections were weak. Cash flow had taken a hit. They had already hired another brokerage to help sell—but after months on the market, nothing moved. That’s when they brought in Oscar and Sebastian Diaz at Marcus & Millichap.
What We Did:
Instead of marketing the properties as-is, Oscar and Sebastian reframed the story. They highlighted future upside, packaged the financials clearly, and matched the opportunity with the right buyer pool. They activated their private network of qualified investors—many already looking for value-add deals in LA.
What Happened Next:
The market responded fast. In a matter of weeks:
22 offers came in
2 all-cash buyers stepped forward
Terms exceeded the seller’s expectations
Why It Matters:
This deal proved that even properties with short-term issues can attract serious buyers—with the right team and the right message.
The owners of a multifamily property on Marbrisa Avenue were stuck. They couldn’t agree on how—or even if—to sell. Rents were well below market. And the timing felt risky with a slowdown looming.
They needed a solution that worked for everyone.
That’s when they brought in Oscar Diaz and his team at Marcus & Millichap.
What We Did:
Oscar helped the owners align around a plan. Then, his team rebranded the property to focus on future upside—not current struggles.
They used local market data, investor insights, and direct outreach to position the deal with serious buyers.
What Happened Next:
The result was clear:
• Seller disputes resolved
• Multiple cash offers came in
• The deal closed 4.76% above market average
Why It Matters:
This deal shows what happens when expert strategy meets real experience. Even complex deals with internal friction can lead to strong outcomes—with the right team guiding the way.


A longtime investor in Los Angeles owned a family property that had been in their hands for decades. It wasn’t just a building—it held memories and meaning.
But the market was changing. Managing the property was getting harder, and the owner was ready for a new chapter—with less hands-on work and more stability.
That’s when they turned to Oscar and Sebastian Diaz.
What We Did:
Oscar and Sebastian took the time to understand the owner’s goals—both financial and personal. They helped create a plan that respected the family legacy while opening the door to something new.
The strategy was clear: sell the high-maintenance asset and transition into lower-effort investments through a well-planned 1031 exchange.
What Happened Next:
The property was sold smoothly to a buyer who saw its value. The owner reinvested into newer, easier-to-manage assets—with stronger long-term income potential.
Why It Matters:
This wasn’t just a sale—it was a shift in mindset. The investor kept building wealth, but with less stress and more freedom.
Oscar and Sebastian made sure it wasn’t just a smart financial move—it felt right, too.

Mobile: (213) 999-2124 | Call or Text Anytime
Email: [email protected]
License: CA: 02022902

Mobile: (909) 827-0687 | Call or Text Anytime
Email: [email protected]
License: CA: 02109872